SimilarWeb Pro is an intelligence platform for use in websites and mobile apps. It is beyond a basic SEO tool as the app is also able to provide details of your competitors’ online marketing campaigns such as media placements, email traffic, keyword analysis, traffic sources whether paid, direct and organic, social media reports and PPC campaign reports among many others.
Having the largest user panel in the industry, the app is capable of aggregating all competitor intelligence thereby helping users to optimize their onsite content and online marketing efforts.
What SimilarWeb Pro does basically is access in-depth data insights related to the performance of your competitors’ website traffic and mobile apps. This makes website or industry analysis easier.
Additionally, apart from just showing the source of traffic coming to a site, it also takes into account the behaviour of traffic upon leaving a site. It also displays a list of similar sites to the website you are analyzing, and their search competitors.
Industry analysis is another functionality of SimilarWeb Pro allowing users to cover a wide range of categories including architecture and entertainment. This enables you to see a complete, month-by-month traffic analysis for a given industry to include the leaders, keywords and traffic sources.
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