Zurmo is an open source CRM platform that integrates sales, marketing automation, and project management software into one solution. Using gamification, this tool engages, motivates, and recognizes users and therefore helps increase user adoption.
After many years in the CRM industry, the company behind this tool realized that companies still failed in the area of CRM implementations. For that reason, it created a fun and easy-to-use CRM application with quality on top of mind. The result is a visually appealing, simple to understand, and fun to use app.
Zurmo’s main objective was to create a CRM app that’s not only easy-to-use but intuitive, requires no training and can be adapted to any business use case. Additionally, it wanted its users have fun using it.
Zurmo CRM includes gamification and socialCRM functionality, along with a modern user interface. It increases user adoption and transitions the traditional dull system into an engaging, enchanting, and fun system that users enjoy utilizing.
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