A good UI/UX designer can make a good design for any product. But if you find a designer experienced in your field, you get more than that: you get THE design tailored to your business and users’ needs. That’s why it makes sense for SaaS businesses to consider agencies especially good at working with SaaS.
This list of top SaaS design agencies includes only five companies. But all these companies can provide for every SaaS needs. Take a look and decide which fits your business best.
The list was prepared based on the most critical thing – client feedback. We have browsed through hundreds of reviews to choose the ones that tell you the critical information about an agency and explain why they matter most if you want to hire a SaaS designer who will make your product shine.
Eleken
This agency is SaaS-only and product design-only. They don’t do development and marketing campaigns. It narrows their expertise and allows them to go deep into one topic — quality goal-oriented SaaS product design.
Eleken claims to be a “pragmatic design agency,” and this approach will surely speak to many product owners: they don’t just create nice visuals. They make sure that the design helps to solve business problems. You can see it in how they describe their cases: “How our redesign helped a no-code data analysis platform to raise a $3.6M seed round” or “How Eleken helped the corporate learning management platform solve the problem of negative feedback.”
Another thing that makes Eleken a good fit for SaaS is its pricing model: its SaaS design services work like a subscription. You get a dedicated full-time product designer for a fixed monthly price. For a business that gets recurring income, paying monthly is more convenient than giving a lump sum for a design project.
In addition, such an approach allows for a proper iterative process, which is essential for a SaaS design company. While classic agencies are often unwilling to repeat the same work to improve it, the subscription model allows designers to remain flexible. What’s more, like many SaaS products, they give a free 3-day trial to new clients: you can try working with Eleken SaaS designers without paying anything and then decide whether you want to hire them. This is quite an exclusive offer.
Reviews
“The approach to assigning one main designer to our project, that worked full-time on it was unique, but it allowed them to build a very detailed understanding of our – sometimes a bit complex – product.”
Normally, agency designers get to work on numerous projects at once. Splitting time and focus makes them less involved in the product and can slow down the process, which makes Eleken stand out in this regard.
“It is unusual to find a designer who has experience building applications with geospatial data – especially imagery data. We found that in Eleken. The value proposition is very high with Eleken — their rates are fair, and their team is excellent.”
Judging from their portfolio, Eleken has worked with many complex products: there are numerous data management systems, geospatial data, logistics platforms, and so on… Working with designers who have previously worked in your niche makes collaboration with a SaaS agency much more beneficial.
“We were impressed with their responsiveness and ability to work independently when necessary. They also understand the requirements and did their own research as well as look at ours.”
Working with a new designer, product owners often find themselves in a position where they constantly have to tell them what to do. That’s why autonomous designers are valued: they deliver results without taking too much of PO’s time.
Last but not least, Eleken also shares its SaaS design expertise on its website: a blog, e-book library, and email lessons to learn from.
Neuron UX
The first thing you see on their website is “UX/UI Design for B2B Workplace Products”. Such a specialization is great if you’re looking to design a product in this specific field.
But Neuron is not just about SaaS or UX/UI design. Their services include Product and Brand Strategy, Marketing Websites, Web and Mobile Development, and Innovation Consulting. You can come to them with your genius startup idea, and they will find a perfect team to make it come true.
Neuron calls itself a “UX/UI consultancy” to underline its deep expertise in the field. If you check the long list of their case studies, you’ll see that they aren’t limited to B2B Workplace Products and have a wide range of projects, web design for SaaS included. Also, their “architect touch” is unique, resulting in a truly systematic approach to the work. It makes them stand out among other SaaS web design agencies.
Reviews
Now, what do Neuron clients love so much about them? Let’s check the reviews.
“It was impressive how nimble and dedicated Neuron was. We almost felt that they were part of our company. They were always available and dedicated to us and had an intimate understanding of our business.”
The agency is not separated from the client team like many agencies are. Constant direct communication is an excellent approach for SaaS design.
“It was very easy to work with Neuron; that’s the best part about their team. The partnership was intimate because we worked with only two of their team members. We got to know each other really well. ”
Work processes are fundamental, but it’s hard to understand them without trying to work with an agency. That’s where you have to rely on reviews to find out whether the agency is easy to work with or not.
“Not just designing the visual design, but they are good at considering UX first. And they listen to our desire and priority to pull maximum output from the project.”
User experience-centered design nowadays is a must for every SaaS design agency, but it takes a lot of design expertise to get it right.
Overall, excellent reviews makes it no suprise why Neuron have earned the Top creative & design agency badge on Clutch and a place on this list.
Clay
If you want to trust the choice of the top companies (and are ready to pay the price they pay), Clay is your go-to. They have a long list of renowned clients, including Slack, Google, and Stripe. For Slack, they built a demo experience, so you have likely seen their work before without even knowing.
Clay is not just a SaaS web design agency. It calls itself “A full-service digital innovation partner.” They also work on branding, development, content, and websites besides digital products. So, you can create your design from start to finish with Clay as your trusted partner.
The clients say that Clay designers “think creatively about a highly technical problem”. That’s what differentiates a good UI/UX design agency from other design agencies. It’s not hard to make an excellent design concept for a new streetwear brand, but creativity is at a whole new level when you’re working with a crypto asset intelligence solution. And not every agency has the right skill set for it.
Reviews
“Clay takes complex concepts and translates them into a good user interface and user experience.”
Making complex things easy and clear is the magic skill of a good UX designer, and it seems that Clay designers got it.
“Their team is tech-savvy and familiar with market trends, so they offered valuable insights.”
Good market knowledge is a thing that is often overlooked. Once you see it in reviews, you know that these designers are good professionals.
Pony.studio
This agency is remarkable for its small size and very clear work process. They have developed their own design delivery framework that allows them to ship results fast: 8-16 weeks for digital product design. It has five stages and goes all the way from jobs-to-be-done to UI toolkit. Stages include iterations — a very good practice for SaaS products.
Pony.studio don’t work solely with SaaS but are “obsessed with SaaS products.” They have broad experience “from pricing page optimization to full product design and branding.”
Working with SaaS, they believe in product-led growth, which means they are taking on part of the responsibility as design authors.
Pony.studio is excellent at branding. They create cool design-forward styles for both NFT platforms and fintech companies. B2B SaaS products often don’t need to have particularly cool branding, but if it fits your company’s values, Pony.studio is the right agency for that.
Reviews
“Stef and his team are outstanding, forward-thinking individuals who deliver results.”
Forward-thinking and delivering on time are two qualities that don’t come together too often. People who make more creative and conceptual designs sometimes feel like artists who are not expected to be too accurate with deadlines.
“Apart from being professional and highly creative, their team brought an approach we hadn’t seen before. Always focused on data & results, Pony had us work our concepts and vision backward, designing for the outcome.”
Focusing on data is not common for all design agencies (yet). But when you need not just a logo but a quality SaaS product, data-based design is a must.
A lot has been said about how great Pony.studio is. As the final word, check out their podcast about SaaS — it looks pretty promising.
Beetle Beetle
This agency stands out from the list, but it perfectly completes it. Why so? Beetle Beetle doesn’t do product design. They are a SaaS website design agency and do an exceptional job in this field. This agency can make an audit of your website, customer research, and a complete revamp, including content, design, and development. And for SaaS, the website is not just a presentation tool — it’s one of the main conversion tools. You start losing money instantly if you don’t invest sufficiently in your website.
You don’t have to look for proof of their expertise — just look at their website. There are few words, but they say everything business owners want to know, for example, how their design can increase conversion rates, MRR, and revenue. They are highly goal-oriented, and, as was said before, it’s not very common for a design agency.
Each agency on this list will be happy to create a website for you in addition to product design, but if you want to get a guaranteed increase in conversion rates, consider spending a bit more and hiring a dedicated SaaS website design firm like Beetle Beetle. It will surely pay back.
Reviews
“The outcome was a 230% conversion increase MOM. Their value is their deep expertise in delivering high converting SaaS websites, end to end.”
That’s it. Bold numbers speak for themselves.
“Beetle Beetle worked with us to revamp our website and brand to serve a mid-market audience effectively. They took the time to understand our product and competitors, and created a site that resonated really well with our prospects.”
It means they do good research and focus on addressing the right target audience. This is the basis of a good website — but unfortunately, it gets missed often.
“Whoever said ‘Good, fast, and affordable…you can only have two’ never worked with them.”
Last but not least, Beetle Beetle is indeed affordable — they are good but don’t have ambitions to be the luxury agency (for now).
What is so special about SaaS UI/UX design?
An absolute majority of UI/UX design agencies work with SaaS. So, why do we need a separate list for them if you can pick any agency making good UI/UX design?
For that, we need to explain briefly what’s so special about design for SaaS and what criteria we base our selection of top SaaS design agencies on.
- Knowing the specifics of the subscription model. First of all, it means being user-centric, but not only that. SaaS has specific patterns related to boosting user engagement, conversion, and retention, which your partner of choice should be well aware of, too.
- Data-driven design. SaaS products often work with a large amount of data. Making it legible and accessible is a challenge for designers. To create user-friendly, data-heavy products, one needs experience working with complex filtering systems, data visualization, and dashboards, which is once again the strength of many good SaaS-focused design agencies .
- Domain expertise. If you work with an agency that focuses solely on SaaS products, you are likely to work with people who have worked with similar products previously and thus need less time to understand how things work.
Final word
I hope this list has inspired you to look for specialized agencies that know how to cater to your business needs. Once you see one that you like most, find a reliable reviews website and take your time to skim through the reviews — they tell more than any website.